One of the toughest parts of being a business owner is balancing the line between being great at customer service and saying NO to your customers who are asking for something you don’t want to do. In many cases, business owners say no before they have to. The perfect customer service company will never say […]
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Increase Profits by Refining Your Differentiation Strategy
When you are designing your company, you need to understand how you’re going to differentiate yourself versus the competition. There are three options for competitive differentiation: Price, Product, or Convenience. These create the Competitive Differentiation Triangle. The middle of the triangle is the “No Fly Zone” because there are no profits to be made in […]
How to Sell Anything at Any Price
Selling is part of everything successful. When you are a business, you need to sell your product or services. When you are a CFO, you need to sell you departments’ capabilities so that you can move from reporting to strategic partners. When you are an employee, you need to sell your skill set to get […]
Inflation for May 2022
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How To Increase Profits on Volume Discounts With This Simple Pricing Trick
Volume discounts are very common in B2B situations. Businesses tend to order the same products over and over again. Large volume purchases are great for business, but often this includes an expectation that you will offer a volume discount. If you are in this situation, you can Increase profits on volume discounts with this simple […]